$(document).ready(function() {
    $("#ctl00_bookmark_it").click(function() {
        var title = document.title;
        var url = window.location;
        if (window.sidebar) {
            // Mozilla Firefox Bookmark 
            //alert("FIREFOX!");
            window.sidebar.addPanel(title, url, "");
        }
        else if (window.external) {
            // IE Favorite 
            //alert("IE");
            window.external.AddFavorite(url, title);
        }
        else {
            alert("Press CTRL-D on your browser to bookmark this page!");
        };
    });
});

//function bookmarkit() {
//    var title = document.title;
//    var url = window.location;
//    if (window.sidebar) {
//        // Mozilla Firefox Bookmark 
//        //alert("FIREFOX!");
//        window.sidebar.addPanel(title, url, "");
//    }
//    else if (window.external) {
//        // IE Favorite 
//        //alert("IE");
//        window.external.AddFavorite(url, title);
//    }
//    else {
//        alert("Press CTRL-D on your browser to bookmark this page!");
//    }
//}